One-to-one coaching from former professional cyclist and Hour World Record holder Joss Lowden. A personalised approach for athletes who are motivated, ambitious, and ready to train smarter.
Hi, I'm Joss.
As a former professional cyclist, I had the privilege of representing Great Britain and competing in the Women's WorldTour. During my career I became the Hour World Record holder, and I know first-hand what it takes to perform consistently at the highest level.
Since retiring from professional racing, I've dedicated my career to helping others achieve their own performance goals. With more than 10 years of coaching experience, I've worked with cyclists, runners, triathletes and duathletes across a wide range of abilities — from athletes taking on their first event to those competing at elite level. I have particular experience supporting endurance and ultra-endurance athletes, where success depends not only on physical preparation but on mindset, planning and consistency.
My coaching isn't about chasing perfection. It's about helping you make the most of the time you have, understanding what will move you forward, and building a sustainable approach that fits your life. Whether your goal is to complete your first ultra, qualify for a championship event, achieve a personal best, or simply become a stronger, healthier athlete, I believe every athlete deserves coaching that's tailored to them.
If you're motivated, ambitious, and willing to put in the work — but you're not sure how to get the best from yourself or your training — I'd love to help. Performance isn't just about training harder. It's about training smarter, building confidence, and creating habits that let you perform at your best when it matters most.
Every athlete is different — your goals, experience, lifestyle, training history and challenges are unique, so your coaching should be too. Whether you want ongoing support or a single conversation to help move you forward, I can help.
Built around a personalised approach, combining proven training principles, experience competing at the highest level, and over 10 years of coaching endurance athletes.
Not everyone needs ongoing coaching. Sometimes you just need an experienced perspective, a clearer direction, or help solving a specific challenge. Cost depends on the scope of support required — get in touch for a quote.
Complete the brief enquiry form below to schedule a chat. Every athlete is different, which is why every coaching relationship starts with a conversation — tell me about your goals, your current training, and where you'd like to get to. Together, we can explore how personalised coaching can help you train smarter, perform better, and achieve your ambitions.